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Undergraduate Pathway in Marketing

Successful marketing means better products, satisfied customers, repeat business and larger profits. Our degree course will teach you to become a flexible, skilled communicator with a flair for marketing strategies and tactics, whose talent is in high demand. Completing this degree will also qualify you for exemptions from professional marketing qualifications.

 

The undergraduate pathway in Marketing prepares international applicants to study within the UK academic environment and receive heavily supported instruction towards their chosen Bachelor's degree specialisation.

Pathways at Plymouth University

High School

Stage 1: University Foundation Stage 2: First Year Degree in Marketing Stage 3: Second Year Degree Stage 4: Final Year Degree

£7,950 (one semester) 
£12,250 (two semesters)

£12,950

£12,250

£12,250

Location

Duration

Stage 1: Two semesters

Stage 2: Two semesters

Intakes

Stage 1: September, January and May

Stage 2: September and January

Stage 1: University Foundation

Location

PUIC at Plymouth University

Modules

  • Accounting

  • Business Law

  • Business Management

  • Business Studies

  • Economics

  • Interactive Learning Skills and Communication 1

  • Numerical Techniques 1

  • Principles of ICT

Stage 2: First Year Degree in Marketing

Location

PUIC at Plymouth University

Modules

  • Principles of Economics

  • Business Law

  • Business Foundations

  • Introduction to Marketing

  • Principles of ICT

  • Business Accounting

  • Interactive Learning Skills and Communication

  • Organisational Behaviour

Stage 3: Second Year Degree

Location

Plymouth University

Stage 4: Final Year Degree

Location

Plymouth University

Please note: Second and Final Year modules can be found on the Plymouth University website by clicking the link below:

Plymouth University degree pathways

Popular Careers

Employment and career options:

Potential careers in: Advertising; brand management; marketing management; public relations; sales.

Employers of previous Plymouth University graduates have included:

3M; Apple; Barclaycard; Ben Sherman; British Airways; Hewlett-Packard; IBM; Mars; Nestlé; Sony.

Average starting salaries:

According to The Complete University Guide, average graduate starting salaries for Marketing are £19,777.